The new Media Player can also play video, as part of Groove's rebranding from a music streaming service to a media player. Accidentally revealed during a Windows Insider webcast in September 2021, the player was initially distributed to Windows 11 Insider channels in November before rolling out to all Windows 11 users starting in January 2022 Windows 10 users followed suit in January 2023. It is the successor to Groove Music (previously Xbox Music), Microsoft Movies & TV and the original Windows Media Player. Windows Media Player is a video and audio player developed by Microsoft for Windows 11 and subsequently backported to Windows 10.